Olivia
Mora
Content Creator
@olivianmora
About Olivia
Hi, it's nice to e-meet you! I am a content creator and social media strategist based in Miami, Florida.
I am passionate about creating relatable, engaging content for fashion, food, lifestyle, beauty, and business brands that aligns with their brand's goals, values, and aesthetic. By working with brands to create high quality, organic content, I help build brand recognition and trust as well as increase conversions. I am certain that working together will be a success!
To build brand recognition and increase revenue, you need relatable content.
The Intention
Customers are no longer connecting with unrealistic campaigns constructed by brands. Instead, they want to see content created by real people they can identify with and trust.
This new ad-format increases consumer trust in a brand and product leading to increased revenue. This means greater engagement, conversions, and brand awareness.
Take A Look at The Numbers
79% of people say UGC highly impacts their purchasing decisions.
UGC has been found to be 42% more effective and have a 6.9x higher engagement rate than basic branded content
92% of consumers trust content coming form authentic creators more than any other format of brand messaging.
UGC ads get 4x higher click-through rates.
Consumers on average spend 5.4 hours per day with user-generated content.
Content Creator vs Influencer
How will I resonate with your audience?
An influencer is someone who promotes products and brands on their platform, while a content creator makes content for brands to use on their own social media platforms, ads, websites, etc. Content creation is more strategic and in line with the brand's goals because the content is created directly for the brand.
You pay an influencer for their audience; you pay a creator for their content.
By becoming your target customer! I will study your ideal customer and the type of content they consume. Who are they? What is their pain-point? What solutions are they looking for?
By using hooks, I will capture viewer's attention and entice them to continue watching the rest of the video. I will demonstrate how your product offers a solution. Creating a visual representation of their wants or ideal life, I will show how your product makes this attainable for them.
I will relate to the audience with trustworthy content that ispeaks to their preferences, interests, and aesthetic to ensure the content is visually appealing, and evokes a response from the audience.
Your audience will fall in love with your brand and products!
Video Portfolio
Photography Portfolio
Let's work together!
Miami, Florida
olivianoelmora@gmail.com
